In April 2017, relying on Huafeng fruit professional cooperative, the company invested more than 2.2 million yuan in 38 acres of apple orchards built for two years, 58 acres of newly planted apple orchards and some funds, and established the first joint-stock industrial poverty alleviation cooperative in Shandong, Rongcheng Yinong fruit planting poverty alleviation professional cooperative, with 78 poor households in Chengxi street.

      On the morning of April 7, Shandong people's radio broadcast the unveiling ceremony of the cooperative, praising it as an innovation of the province's industrial poverty alleviation professional cooperation.

      Each poverty-stricken household has a share capital of 5128 yuan, and each poverty-stricken household accounts for 0.2% of the equity. In the future, the net income of the cooperative will be distributed according to the share capital, so as to achieve the effect of long-term poverty alleviation. 400000 project poverty alleviation funds, and 2.2 million social capital to participate in poverty alleviation. Every year, it provides free deep loosening of land for the surrounding farmers and poor households, and brings about 1350 yuan per capita rental income to the poor households in Dongling, xilinghou and Hexi villages.

     On the morning of the same day, representatives of more than a dozen poor households received brand-new equity certificates at the unveiling ceremony of the pro agriculture and fruit planting and poverty alleviation professional cooperative. As a member of the first joint-stock industrial poverty alleviation cooperative in Shandong Province, each poor household can obtain three benefits of "share dividends + working salary + farming income" to ensure the realization of wealth and income increase, which is expected to be more than 5000 yuan per year.